YouTube hook templates that earn the scroll
YouTube hooks are title + thumbnail + first 15 seconds. The title sets the click, the first 15s sets retention.
Titles: 50 60 characters. Spoken intro: under 15 seconds.
5 hook styles with examples
Template
Why {popular_thing} is overrated
Example
"Why morning routines are overrated"
Template
I tried {trend} for 30 days. Here's what happened.
Example
"I tried cold email for 30 days. Here's what happened."
Template
Everything you know about {topic} is wrong
Example
"Everything you know about pricing is wrong"
Template
How I {result} in {timeframe} (with proof)
Example
"How I 3x'd revenue in 90 days (with proof)"
Template
Should you {action} in 2026?
Example
"Should you start a newsletter in 2026?"
Generate hooks in your voice, not these templates
Templates are a floor, not a ceiling. SocialLens AI uses your ICP, value prop, and voice profile to write YouTube hooks that sound like you wrote them.